Russelle Toyota sponsors Pad Naming Right at Miskin Law Community Complex

Peterborough, ON - The City of Peterborough is pleased to welcome Russelle Toyota as the Naming Right sponsor of the north pad at the new Miskin Law Community Complex, which will open later this year.    

Miskin Law Community Complex is a new facility being built at the southeast corner of Lansdowne and Park streets, which will include a twin-pad arena, a Peterborough Public Library branch, an indoor track for walking and running, and multi-use space. When the building opens, the north pad will be called Russelle Toyota Pad. 

Russelle Toyota is a family-owned automotive dealership, selling new and used vehicles, with a service, parts and body shop located at 1400 Lansdowne St. W. Its history in the community goes back to 1946 when Russelle’s Garage opened on Water Street. 

With its support of the new community complex, the Russelle family continues its legacy of service in the community. 

“We are honoured to be involved and be able to support this great community. Supporting our community has always been at the heart of our values. It is exciting to have our name associated with this new facility and the positive impact it will have for so many,” said Jason Russelle, General Manager Russelle Toyota. 

“Thank you to Russelle Toyota for supporting our community through this exciting sponsorship at the new Miskin Law Community Complex. We are thrilled that Russelle Toyota will be alongside our community when residents step through the doors of this new facility,” said Councillor Lesley Parnell and Councillor Gary Baldwin, Community Services (Recreation and Parks, Fire Services, and Arenas) Portfolio Co-Chairs. 

Russelle Toyota is the second major sponsor to support the City’s newest community complex. Miskin Law has secured the overall naming rights for the complex, which is now known as the Miskin Law Community Complex. Naming rights sponsorships for the major features of the complex will collectively contribute more than $1 million toward the project’s capital budget. 

The City’s corporate sponsorship program is pleased to see such great engagement and support from the business community for this project. Sponsorship staff welcome all discussions with the business and corporate community to identify ‘best fit’ sponsorships of City programs, services, and facilities. Sponsorship inquires can be directed to Scott Elliott, Manager Corporate Sponsorship, City of Peterborough by email to selliott@peterborough.ca. 

A groundbreaking ceremony for the new community complex was held on December 8, 2022 to officially mark the start of construction on the new facility. The project remains on time and on budget, with construction expected to be completed this fall.  

When construction is completed, there will be a brief period required to move into the space after the contractor hands over the facility. The twin-pad arena and library branch will be prepared for public operations. The City expects to open the facility for limited casual use by the community, such as drop-in public skates and other activities to open the doors to the public, before beginning booked use of the facility by sports organizations and other users.